{"id":5252,"date":"2019-02-06T08:31:57","date_gmt":"2019-02-06T13:31:57","guid":{"rendered":"https:\/\/montrealtips.com\/?p=5252"},"modified":"2019-04-04T16:08:15","modified_gmt":"2019-04-04T20:08:15","slug":"concordia-is-offering-a-crash-course-in-google-analytics","status":"publish","type":"post","link":"https:\/\/montrealtips.com\/fr\/2019\/02\/06\/concordia-is-offering-a-crash-course-in-google-analytics\/","title":{"rendered":"Concordia propose une formation intensive en Google Analytics."},"content":{"rendered":"<p><b>Concordia propose une formation intensive en Google Analytics.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u00c9coutez bien. Le Canada conna\u00eet actuellement un taux de ch\u00f4mage historiquement bas. Si l&#039;on se r\u00e9f\u00e8re au march\u00e9 immobilier, on parlerait alors d&#039;un \u201c march\u00e9 des employ\u00e9s \u201d. Cela signifie que, dans de nombreux secteurs, les employ\u00e9s ont un pouvoir de n\u00e9gociation bien plus important, car les employeurs s&#039;efforcent de retenir leurs meilleurs talents. De plus, de nombreux candidats pourraient se voir offrir des invitations et des repas par des entreprises qui peinent \u00e0 pourvoir leurs postes vacants.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">C&#039;est le moment id\u00e9al pour se d\u00e9tendre et se relaxer, n&#039;est-ce pas ?<\/span><\/p>\n<p><strong>Faux!<\/strong><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">C\u2019est le moment id\u00e9al pour vous concentrer sur le d\u00e9veloppement de vos comp\u00e9tences gr\u00e2ce \u00e0 des cours et des ateliers comme le tout dernier de Concordia, <\/span><a href=\"https:\/\/www.concordia.ca\/cce\/courses\/details.html?subject=CEPS&amp;catalog_number=1085E\"><span style=\"font-weight: 400;\">Comprendre Google Analytics pour prosp\u00e9rer<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<h3><strong>Pourquoi maintenant ? Voici quelques raisons :<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><b>Le sous-emploi demeure un probl\u00e8me<\/b><span style=\"font-weight: 400;\"> Les gens ont un emploi, mais peut-\u00eatre seulement \u00e0 temps partiel ou dans des postes qui ne tirent pas pleinement parti de leur formation. D\u00e9velopper ses comp\u00e9tences est une fa\u00e7on de rem\u00e9dier \u00e0 cela, ou de se pr\u00e9parer \u00e0 une reconversion professionnelle.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Cela peut acc\u00e9l\u00e9rer la promotion<\/b><span style=\"font-weight: 400;\"> \u2013 Voulez-vous un emploi ou une carri\u00e8re\u00a0? La diff\u00e9rence r\u00e9side dans l\u2019\u00e9volution. Une carri\u00e8re \u00e9volue avec vous. Mais c\u2019est \u00e0 vous d\u2019en prendre les r\u00eanes.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Cela vous rend plus attractif sur le march\u00e9 du travail.<\/b><span style=\"font-weight: 400;\"> Les entreprises ont peut-\u00eatre du mal \u00e0 recruter, mais si votre CV ressemble \u00e0 tous les autres, elles attendent peut-\u00eatre le candidat exceptionnel. Formez-vous, participez \u00e0 des ateliers, donnez un coup de pouce \u00e0 votre CV.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Les programmes de croissance peuvent dispara\u00eetre<\/b><span style=\"font-weight: 400;\"> Le march\u00e9 de l&#039;emploi semble porteur actuellement, mais la situation peut \u00e9voluer. Lors de la derni\u00e8re crise, l&#039;une des premi\u00e8res mesures prises par de nombreuses entreprises a \u00e9t\u00e9 de r\u00e9duire leurs programmes de formation et de perfectionnement. Aujourd&#039;hui, elles sont plus enclines \u00e0 investir dans ces programmes afin de fid\u00e9liser leurs employ\u00e9s. Il faut agir sans tarder.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Et pour les employeurs\u00a0? Le moment est venu d\u2019investir dans la croissance et le d\u00e9veloppement de vos employ\u00e9s, car cela peut s\u2019av\u00e9rer tr\u00e8s b\u00e9n\u00e9fique. <\/span><a href=\"https:\/\/ceoofyour.life\/how-to-be-a-company-the-best-people-want-to-work-for-infographic\/\"><span style=\"font-weight: 400;\">fid\u00e9liser vos meilleurs talents et attirer des personnes exceptionnelles<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alors\u2026 quel type de d\u00e9veloppement des comp\u00e9tences devriez-vous privil\u00e9gier\u00a0? Cela d\u00e9pend de votre situation actuelle et de vos objectifs futurs, mais une approche possible consiste \u00e0 rechercher des comp\u00e9tences, des connaissances et une expertise applicables \u00e0 divers secteurs et fonctions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Google Analytics peut \u00eatre utilis\u00e9 par pratiquement toutes les entreprises poss\u00e9dant un site web, et il peut servir \u00e0 optimiser tous les aspects de leur activit\u00e9, des campagnes marketing aux flux op\u00e9rationnels, en passant par les canaux de vente, l&#039;exp\u00e9rience utilisateur, le design et bien plus encore.<\/span><\/p>\n<h3><strong>La ma\u00eetrise de Google Analytics est un atout pr\u00e9cieux, car les analyses offrent une vision incroyable de nombreux aspects d&#039;une entreprise, tels que\u00a0:<\/strong><\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Comment les internautes trouvent votre site\u00a0;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">L\u00e0 o\u00f9 les gens d\u00e9posent les gens ;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Comment les utilisateurs interagissent avec le site\u00a0;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Quelles parties d&#039;un site web ou d&#039;une page web n\u00e9cessitent des am\u00e9liorations\u00a0?;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">D&#039;o\u00f9 provient votre trafic le plus rentable\u00a0;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Lorsque les investissements ne sont PAS rentables ;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Et bien plus encore.<\/span><\/li>\n<\/ul>\n<hr \/>\n<p><span style=\"font-weight: 400;\">L&#039;atelier d&#039;une journ\u00e9e compl\u00e8te de l&#039;Universit\u00e9 Concordia, <\/span><a href=\"https:\/\/www.concordia.ca\/cce\/courses\/details.html?subject=CEPS&amp;catalog_number=1085E\"><span style=\"font-weight: 400;\">Comprendre Google Analytics pour prosp\u00e9rer<\/span><\/a><span style=\"font-weight: 400;\">, dirig\u00e9 par <strong>Tarek Riman, de Montreal Tip<\/strong> Ce cours pratique et intensif vous permettra de comprendre Google Analytics et de l&#039;utiliser pour assurer votre succ\u00e8s et celui de votre organisation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ce n&#039;est pas simplement une journ\u00e9e en classe. C&#039;est <\/span><i><span style=\"font-weight: 400;\">exp\u00e9rience<\/span><\/i><span style=\"font-weight: 400;\">. \u00c0 la fin, vous saurez exactement comment vous lancer, mettre la main \u00e0 la p\u00e2te et obtenir des r\u00e9sultats concrets.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pr\u00eat \u00e0 prosp\u00e9rer ? <\/span><a href=\"https:\/\/www.concordia.ca\/cce\/courses\/details.html?subject=CEPS&amp;catalog_number=1085E\"><span style=\"font-weight: 400;\">Inscrivez-vous d\u00e8s aujourd&#039;hui<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<hr \/>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Concordia is Offering a Crash Course in Google Analytics Listen up. We are in the midst of a Canada-wide unemployment LOW right now. If you think in real estate terms, we\u2019d call this an \u201cemployee\u2019s market\u201d. That means, in many industries and fields, employees have a lot more bargaining power as employers strive to retain [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":5253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,1735],"tags":[35,102],"class_list":["post-5252","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-education","category-entrepreneur","tag-education-2","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Concordia is Offering a Crash Course in Google Analytics | Feature<\/title>\n<meta name=\"description\" content=\"Concordia University\u2019s full day workshop, Understanding Google Analytics to Thrive, led by Montreal Tip\u2019s own Tarek Riman gives you a hands on, crash course in understanding Google Analytics and how to 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