{"id":5689,"date":"2020-04-28T10:30:59","date_gmt":"2020-04-28T14:30:59","guid":{"rendered":"https:\/\/montrealtips.com\/?p=5689"},"modified":"2020-04-29T11:59:31","modified_gmt":"2020-04-29T15:59:31","slug":"montreal-marketing-expert-publishes-leading-edge-second-edition-of-marketing-and-analytics-book","status":"publish","type":"post","link":"https:\/\/montrealtips.com\/fr\/2020\/04\/28\/montreal-marketing-expert-publishes-leading-edge-second-edition-of-marketing-and-analytics-book\/","title":{"rendered":"Un expert en marketing montr\u00e9alais publie la deuxi\u00e8me \u00e9dition de son ouvrage de r\u00e9f\u00e9rence sur le marketing et l'analyse."},"content":{"rendered":"

La deuxi\u00e8me \u00e9dition du livre \u00ab Le secret pour tirer profit de l'analyse de donn\u00e9es \u00bb est disponible.<\/strong><\/h1>\n

Un sp\u00e9cialiste du marketing num\u00e9rique bas\u00e9 \u00e0 Montr\u00e9al publie la deuxi\u00e8me \u00e9dition de son ouvrage de r\u00e9f\u00e9rence sur le marketing et l'analyse.<\/h4>\n

Montreal Tips est ravi d'annoncer que Tarek Riman, fondateur de l'agence de marketing num\u00e9rique Cap.TaiM, vient de publier la deuxi\u00e8me \u00e9dition de son guide populaire sur le marketing num\u00e9rique pour les entreprises., Le secret pour tirer profit de l'analyse de donn\u00e9es (\u00e9dition 2020)<\/em>.<\/strong><\/p>\n

Si vous suivez les tendances, vous savez que le marketing digital, et plus particuli\u00e8rement l'analyse de donn\u00e9es, est devenu un rouage essentiel de la machine commerciale, surtout en 2020. Les entreprises prennent conscience de l'importance d'une \u00e9quipe performante en marketing digital et en analyse de donn\u00e9es pour optimiser leur pr\u00e9sence en ligne. En fin de compte, les donn\u00e9es sont un atout pr\u00e9cieux, et ce livre vous permettra d'exploiter ce potentiel pour tirer pleinement parti de vos nouvelles comp\u00e9tences analytiques.<\/p>\n

\n

Quelques mots sur l'auteur<\/strong><\/h3>\n

Fondateur de Cap.TaiM, agence de marketing digital \u00e0 service complet, et conf\u00e9rencier renomm\u00e9 ainsi que professeur d'universit\u00e9, Tarek Riman poss\u00e8de une vaste exp\u00e9rience en commerce et marketing. Il s'attache \u00e0 rester \u00e0 la pointe des derni\u00e8res tendances et \u00e0 former ses pairs sur l'utilisation des technologies de pointe pour d\u00e9velopper leur activit\u00e9 et b\u00e2tir une identit\u00e9 de marque forte. Son objectif n'est pas seulement d'enseigner, mais de donner aux particuliers et aux entreprises de toutes tailles les outils et le savoir-faire n\u00e9cessaires pour \u201c\u00a0g\u00e9rer leur propre entreprise\u00a0\u201d, comme il le dit lui-m\u00eame, ainsi que la motivation d'apprendre, d'exp\u00e9rimenter et de perfectionner sans cesse leurs comp\u00e9tences.<\/p>\n

\"A<\/a><\/p>\n

Au fait, qu'est-ce que l'analyse de donn\u00e9es ?<\/strong><\/h3>\n

Le r\u00f4le principal de l'analyse de donn\u00e9es est de fournir des informations sur les performances d'un site web en termes d'attraction des visiteurs, d'engagement de ces derniers et de conversion, afin que les entreprises puissent prendre des d\u00e9cisions \u00e9clair\u00e9es et concevoir des strat\u00e9gies bas\u00e9es sur les donn\u00e9es pour am\u00e9liorer leurs r\u00e9sultats commerciaux.<\/p>\n

\u201c\u00a0Les technologies analytiques sont un formidable outil d'\u00e9galisation pour les entreprises. Elles sont si peu co\u00fbteuses et accessibles qu'elles mettent ces pr\u00e9cieuses donn\u00e9es \u00e0 la port\u00e9e de tous, de l'entrepreneur ind\u00e9pendant \u00e0 la multinationale du Fortune 100\u00a0\u201d, explique Riman. \u201c\u00a0Pourtant, cette opportunit\u00e9 est souvent manqu\u00e9e car on pense que c'est trop compliqu\u00e9 \u00e0 mettre en place et \u00e0 ma\u00eetriser, ou qu'on s'en occupera plus tard, quand l'entreprise sera plus importante ou que ses r\u00e9sultats seront moins bons. L'analyse de donn\u00e9es vous montre comment\u2026\u00a0\u00bb obtenir<\/em> Il est plus complet et vous aide \u00e0 mieux anticiper les baisses de vos chiffres et \u00e0 savoir comment r\u00e9agir. De plus, il est facile \u00e0 apprendre et sa configuration peut \u00eatre r\u00e9alis\u00e9e facilement par vous-m\u00eame ou avec une aide minimale.\u201d<\/p>\n

\u201c\u00a0Ce qui caract\u00e9rise les technologies analytiques, c\u2019est leur \u00e9volution constante\u00a0\u201d, explique Riman. \u201c\u00a0\u00c0 mesure que ces technologies \u00e9voluent, il est essentiel d\u2019approfondir nos connaissances afin de rester \u00e0 la pointe de nos secteurs et d\u2019exploiter pleinement les outils \u00e0 notre disposition. La publication de cette deuxi\u00e8me \u00e9dition r\u00e9pond \u00e0 cette \u00e9volution.\u00a0\u201d<\/p>\n

 <\/p>\n

 <\/p>\n

\u00c0 qui s'adresse ce livre et pourquoi devriez-vous vous le procurer ?<\/strong><\/h3>\n

Cette nouvelle version du livre de Riman est publi\u00e9e dans le but d'aider tous les types d'entreprises et de particuliers \u2013 y compris les entrepreneurs, les petites entreprises, les \u00e9tudiants, les professionnels chevronn\u00e9s et bien d'autres \u2013 \u00e0 d\u00e9velopper leur compr\u00e9hension de l'analyse et de l'utilisation des donn\u00e9es, ainsi que la confiance n\u00e9cessaire pour se lancer et commencer \u00e0 tirer parti de ce qui est \u00e0 leur disposition.<\/p>\n

Pr\u00e9sent\u00e9 comme un complet livre sur l'analyse web<\/a> aussi bien pour les d\u00e9butants que comme ouvrage de r\u00e9f\u00e9rence id\u00e9al pour les professionnels chevronn\u00e9s, Le secret pour tirer profit de l'analyse de donn\u00e9es (\u00e9dition 2020)<\/em> Ce livre guide le lecteur depuis les fondamentaux de l'analyse de donn\u00e9es et son importance pour les entreprises de toutes tailles et de tous secteurs, jusqu'\u00e0 la mise en place, l'utilisation et l'exploitation optimale de cette technologie dynamique pour assurer la r\u00e9ussite de son entreprise. Cette deuxi\u00e8me \u00e9dition de 2020 propose des mises \u00e0 jour et des ajouts par rapport \u00e0 la version pr\u00e9c\u00e9dente, tout en offrant un \u00e9clairage approfondi sur la mani\u00e8re dont l'analyse de donn\u00e9es aide les entreprises \u00e0 \u00e9laborer des strat\u00e9gies marketing performantes.<\/p>\n

Apr\u00e8s des ann\u00e9es d'exp\u00e9rience aupr\u00e8s d'entreprises de toutes tailles, Riman a \u00e9crit ce livre pour rendre les technologies d'analyse de donn\u00e9es encore plus accessibles. Les lecteurs y d\u00e9couvrent les proc\u00e9dures de configuration, les usages courants de l'analyse de donn\u00e9es, les strat\u00e9gies marketing, ainsi que les m\u00e9thodes d'exploitation et de personnalisation des donn\u00e9es. Ils apprennent \u00e9galement comment la connaissance du comportement et des caract\u00e9ristiques d\u00e9mographiques des visiteurs d'un site web permet aux entreprises d'\u00e9laborer des strat\u00e9gies performantes, et comment extraire et interpr\u00e9ter ces informations gr\u00e2ce \u00e0 l'analyse de donn\u00e9es.<\/p>\n

 <\/p>\n

Trouver Le secret pour tirer profit de l'analyse de donn\u00e9es (\u00e9dition 2020)<\/em><\/strong> \u00e0:<\/p>\n

https:\/\/www.amazon.ca\/Secret-Capitalizing-Analytics-Approach-Beginners\/dp\/1796616192\/ref=sr_1_2?keywords=tarek+riman&qid=1588023125&sr=8-2<\/a><\/p>\n

 <\/p>\n

Vous en voulez plus ?<\/strong><\/p>\n

Pour d\u00e9couvrir d'autres \u0153uvres de Tarek Riman, consultez<\/p>\n

La m\u00e9thode SEO : https:\/\/www.amazon.ca\/SEO-Way-Beginners-Search-Optimization\/dp\/1073695166\/ref=sr_1_1?keywords=tarek+riman&qid=1588026650&sr=8-1<\/a><\/p>\n

Le Chemin Int\u00e9rieur : https:\/\/www.amazon.ca\/Camino-Within-never-lost-familiar\/dp\/1987756525\/ref=sr_1_3?keywords=tarek+riman&qid=1588026650&sr=8-3<\/a><\/p>\n

 <\/p>\n

Comment nous contacter ?<\/strong><\/p>\n

Tarek adopte une approche tr\u00e8s humaine dans son travail et accueille toute personne int\u00e9ress\u00e9e \u00e0 en savoir plus sur l'analyse de donn\u00e9es et la derni\u00e8re \u00e9dition de Le secret pour tirer profit de l'analyse de donn\u00e9es (\u00e9dition 2020)<\/em> est encourag\u00e9 \u00e0 contacter directement Tarek Riman via e-mail<\/a> ou via le site web officiel.<\/p>","protected":false},"excerpt":{"rendered":"

The Secret to Capitalizing on Analytics 2nd Edition is Out. Montreal based Digital Marketer Publishes Leading Edge Second Edition of Marketing and Analytics Book Montreal Tips is very excited to announce that Tarek Riman, founder of the digital marketing agency Cap.TaiM, has just released the second edition of his popular digital marketing guide for businesses, […]<\/p>\n","protected":false},"author":11,"featured_media":5693,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3647,239],"tags":[6837,4385,102,106],"class_list":["post-5689","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-author","category-entrepreneurs","tag-analytics","tag-author","tag-marketing","tag-montreal"],"yoast_head":"\nMontreal Marketing Expert Publishes Leading Edge Second Edition of Marketing and Analytics Book<\/title>\n<meta name=\"description\" content=\"Montreal based Digital Marketer Publishes Leading Edge Second Edition of Marketing and Analytics Book. 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