Exciting news as Tarek Riman releases his new book A Beginners Guide to Paid Search Marketing: Search Engine Marketing for Beginners” making this his 4th book in his career.

As a professional digital marketer, Tarek believes in sharing his passion with the world. He also explains how it doesn’t have to be as complicated as it sounds. A Beginners Guide to Paid Search Marketing takes you on a journey of explaining the ins and outs of the SEM world in a beginner-friendly manner. With digital marketing being one of the fastest-growing fields in the industry the book is aimed to not only be accessible to newcomers as the name would suggest, but is actually quite profound, detailed and cutting edge for even veterans of the industry to enjoy and learn something new. As mentioned in the book, the digital world is always moving and it is our job as marketers to adapt to these changes. 

Tarek helps you stay current as everything he teaches in the book is all relevant to the field and will help keep you ahead of the curve. Tarek provides you with everything you would need to know such as how to properly plan, set up and launch successful SEM campaigns, the best optimizations, how to make effective ads and much more.

 

 His human touch helps keep the book feel real and alive without it sounding like you are in a boring lecture. The author makes you feel comfortable and at ease with SEM and you can easily grasp examples that he provides which are industry standard to help better prepare you for real-life scenarios. Tarek’s goal in all of this is to help people, the book was written for your average students, entrepreneurs, markets and business owners in mind and if you fall into one of these categories the book is a must-add to your collection. 

 

And remember,

 “Always be human. Especially in Marketing” – Tarek Riman

To see more of Tarek’s work, check out amazon. 

Montreal’s very own Salon Des Refusés

MontrealTips is always proud to feature local entrepreneurs. We believe it’s a great way for our community to grow and prosper from each other. This is why today’s article will be a feature on Montreal’s very own Salon Des Refusés who have just opened up their online store. 

 Better known as ‘SDR’ they are a Montreal based clothing brand and designers that are true to their aesthetic which describes itself as “demonstrating luxury chaos and eccentricity of rock and roll culture”. SDR is more than just a clothing company as they are also self-sufficient in the sense that they double as a cut and sew shop. Founded in 2017 by three local Montreal fashion pioneers Francis Palumbo, Joey Lavalle, and Brenden Knez, one of their brand’s main pillars was to keep the company by Montreal for Montreal. Meaning that all materials and manufacturing are all made and purchased in Montreal so that they can ensure superior quality products on all their clothing and also support local businesses and communities at the same time. 

The ‘SDR’ brand started off as making custom clothing for recording hip-hop artists such as 88 Glam (who performed at the Junos) Lil’ Mosey and  21 Savage. They also appeared on XXL (a hip-hop magazine) which really helped propelled them to gain enough traction to secure a showroom during Paris’ fashion week in 2019.  They are also currently booked for another showroom in Los Angelas in 2020. With the recent success of their showrooms and magazine features, they have recently expanded to opening up their online store to make their top end products more accessible for all their customers.

With their online store up and running, the skies the limit for SDR. They have big and better things coming up on the horizon and are looking to take the fashion world by storm. 

You can check out their online store at https://www.ateliersdr.com/

And show support on their Instagram at https://www.instagram.com/____sdr____/

MontrealTips is always proud to feature local entrepreneurs. We believe it’s a great way for our community to grow and prosper from each other. This is why today’s article will be a feature on Montreal’s very own Salon Des Refusés who have just opened up their online store. 

Source: https://www.instagram.com/____sdr____/

Pokète Sweatshirts & Scarves | Finally Pockets for Women!

Product Feature: Pokète sweatshirts & Scarves

Montreal Designed Sweaters and Scarves

Pokète sweatshirts and scarves allow women to carry their own stuff in the most comfortable, practical and pretty way possible. In their very own pockets!  No need to carry a purse, just be able to go wherever and whenever, hands-free. Historically, most women’s clothing either have unusable pockets or none whatsoever which leaves them with nowhere to put even their most basic essentials! 

Women wearing a Pokète sweatshirts and scarves

Canadian Born Brand

Pokète is a new Canadian brand born out of the need for women to have functional and practical clothing and accessories with pockets. Its focus is on making women’s lives easier. The styling is timeless and great quality because women should love what they wear and be able to keep clothing for many many years. All styles feature hidden zip pockets to keep valuables safe. 

Inspired by Everyday Experiences

Pokète’s collection is inspired by a few common and everyday experiences. These include travelling (or not), taking the dog for a walk or going to play in the park with kids, all without having to drag an oversized bag. Also, wearing clothing and accessories with pockets that look great and are not clumsy or bulky is a nice addition to the wardrobe.

The Founder

Andrea Majnemer is the founder and “Head Pokèteer” behind the brand. She used her extensive years in the fashion industry to bring this idea to fruition. The lightbulb moment to jumpstart the project was her lifechanging cornea transplant that restored her vision. This event propelled her desire to see as much of the world as possible and instilled immense gratitude for her recovered independence.  She sees Pokète evolving into offering more items, ideas and services around making all women’s lives easier. 

 

 


 

The Products are useful in so many situations:Girl wearing Pokète sweatshirts and scarves

  • Run all errands hands free with a place to put your essentials (keys, credit card, ID and phone)
  • Hold someone’s hand without having to constantly adjust a purse strap
  • Play with your kids without a bag dragging you down
  • Going for a walk with your dog and always having a place for the “bag”
  • Have your passport and boarding pass readily available for airport security (when that happens again)
  • Commute to work with all you need in your pocket
  • Feel safe from pick pocketers with your valuables safely hidden on you
  • No need to dig under your seat or in an overhead bin for your earphones while traveling
  • Keep needed medications on you
  • Bike ride with a functional pocket
  • Go to music festivals and free up your hands
  • Any time you just don’t want to carry a purse! 

 

You can see all of Pokète’s styles on their website www.pokete.net

 

Through these especially difficult times we could all use a little more love. MontrealTips is proud to feature the “Share Love Celebrate” webinar speaker series of 2020. With an all Canadian cast, the speakers will live stream and share their amazing and inspiring stories to us all. The purpose of this is to help support COVID-19 relief efforts. The event is specifically supporting “Conquer COVID for Cancer” and “The Home Front”. With so many great speakers who all come from different backgrounds it is a great opportunity to be a part of this amazing experience and learn from some of Canada’s greatest minds.

The event begins on Saturday, May 30th at 2 PM EST and you can sign up for free to the webinar here http://www.sharelovecelebrate.com/

 

Meet your speakers and entertainers:

Alice Li

  • Miss Canada 2018 and Miss Global International 2019
  • Accountant, Subway Musician, and Humanitarian

Alvin Law

  • Attitude Expert, Bestselling Author, Hall of Fame Speaker
  • Helped Raise +$175M for Charity

Bhante Saranapala

  • World Civility Ambassador
  • The Urban Buddhist Monk

Codi Shewan

  • Former Funeral Executive Turned Motivational Professional Speaker
  • Author of Everyday Legacy: Lessons for Living With Purpose, Right Now

Dan Shaikh

  • Co-Founder of Speaker Slam, Canada’s Premier Inspirational Speaking Competition
  • On a mission to hit 1 billion views through viral videos that inspire the world

Jamil Jivani

  • Illiteracy Survivor, Cancer Survivor, and Activist
  • Author of Why Young Men: The Dangerous Allure of Violent Movements and What We Can Do About It

Nkechi Nwafor-Robinson

  • Bank Executive and Professional Bodybuilder
  • 5 million views of her inspirational talk

Peter Katz

  • JUNO Award Nominated Singer-Songwriter
  • 13 million views of his hit YouTube video

Samra Zafar

  • Recognized as one of Canada’s “Top 100 Most Powerful Women” and a “Top 25 Canadian Immigrant”
  • Author of the national bestseller A Good Wife: Escaping The Life I Never Chose

 

Come join us support some incredible causes and people and get inspired with us!

 

 

 

 

Leadership Coaching & Training Covered by the Government of Quebec

 

As the current pandemic situation remains uncertain, the Quebec government has launched a new program to refund businesses for leadership coaching and professional training, sending the message that businesses can not only thrive during this time, but can take the opportunity to strengthen and grow.

It seems like this pandemic is putting just about everything to the test: our healthcare system, social systems, economy and more. And we’re all feeling it on personal and professional levels.

There’s a saying going around that we’re not all in the same boat, but we are all in the same storm. For businesses, we are all facing the same pandemic crisis, but each of us with different tools, resources and circumstances, meaning each business (and its people) is having to approach this crisis in its own unique way.

The new program announced by the Quebec government will hopefully give more freedom to businesses and leaders to take action when it comes to surviving and thriving during COVID-19 and beyond.

One of the biggest changes facing many businesses is the sudden shift to remote work. If you’re a business leader, manager, CEO or owner, you’re probably asking questions like…

Guy holding frame on a beach

“How do I keep people engaged and motivated?”

“Can I expect productivity when everyone’s working from home?”

“How do I talk to people about getting their work done, when everyone’s worried about this virus?”

“How do I lead other people when I’m feeling disconnected and overwhelmed?”

For a business to thrive, we all know the people who drive the business need to be working like a well oiled machine. That is never more true than in a time of crisis when you need everyone motivated and committed, working together, collaborating effectively, and bringing their best to the team and their work.

Right now, CEO of Your Life founder, Melissa Dawn, is hosting virtual leadership coaching workshops in partnership with Concordia University to help you create greatness out of crisis. These workshops can potentially be refunded under the new program, and help your business embrace the unique challenges of the COVID-19 pandemic.


4 Virtual Workshops to Help Your Business Thrive.

Here are 4 business and leadership workshops your business can capitalize on during Quarantine:

 

1. Talent Management & Retention: Engaging Millennials

Motivational posters are about as effective as a pat on the back. In today’s rapidly changing professional world, managers need a whole new set of skills that create optimal alignment between the organization’s needs and human resources.
In this one-day workshop, you will learn how to strengthen your value within the organization, build agile and relationship-focused leadership skills, develop talent to engage employees and support business objectives, and create a work culture that cultivates and supports A-players, all while working remotely and navigating the challenges of an uncertain environment.

 

2. Creating Human Connection While Working From Home

As more organizations move to work-from-home models, issues of connection, communication and collaboration are factors to consider. This presents a powerful opportunity to form new pathways of connection, strengthen leadership and transition office cultures into something better and stronger – something that thrives beyond physical walls!
In this workshop, you will be guided to start showing up more consciously (but remotely), taking a holistic and authentic approach to leading others, creating more human connection, and embracing distance-working as a powerful tool for connection. You will develop strategies to be intentionally aware of your impact, tune into your higher self, work on your physical, mental and emotional well-being and ensure the people around you are doing so too.

 

3. Creating Engagement in a Time of Crisis

Times of crisis can be strange and uncertain times. People are on guard, stressed and overwhelmed. Their attention is divided between work, home and media updates. As leaders, we can no longer overlook the humanity of our people, or expect them to show up in full work mode, leaving their personal life behind. This presents us with challenges, but also a powerful opportunity to evolve our leadership, building trust and engagement on a new level.

In this workshop, you will be guided to first lead yourself with confidence and courage. From there, you will work through strategies and coaching tools that will empower you to engage your teams where they are, both physically and mentally. You will come to understand how to approach and lead the whole person – not just the work persona – so that you can be a leader in calming anxieties and bringing people together in virtual environments. You will also develop tools and strategies to create a sense of shared direction and stability at a time when so much is outside our control.

 

4. Vulnerability and Courage in the Workplace

There are many misconceptions out there about vulnerability and its place in work environments. The truth is, it takes real strength to be vulnerable, but the payoff is huge. When we can drop all our fears, limiting beliefs and self-preservative behaviors, we show up with openness and authenticity, inspire others to do the same, and cultivate cultures of trust that continually take organizations to higher levels.

Vulnerability has the potential to empower dealing with difficult conversations, owning mistakes and learning from them, embracing unique strengths and talents, never worrying about what others might think or say… The possibilities are endless. Sound like a no-brainer? What if we told you there is a simple way to make all of this happen? Join this workshop and grasp the power of vulnerability.


Melissa Dawn is a renowned speaker and coach specializing in building strong teams, strengthening organizations from the inside out, and conscious leadership that transforms people and systems, empowering them to reach higher and higher levels of success.

“Connection has always been a big part of my coaching approach,” says Melissa. “First connecting with our truest selves – our inner leaders – then building on that to build stronger connections in our personal and professional lives. It’s that connection that leads to everything else – engagement, retention, productivity, collaboration, creativity, even attracting and retaining customers! So when this pandemic hit, one of my first thoughts as a coach was that people need to remember that connection is still possible from a difference. It may take a shift in mindset, yes, but making that shift will not only get businesses through this crisis (and any other that may come along), but also strengthen them to thrive in amazing new ways down the road. That’s what these workshops are about.”

If you are interested in strengthening your business to thrive during COVID and beyond, check out the workshop links above. If you’re a Quebec based business, don’t forget to look into what funding you might be eligible for under the Quebec government’s new program. Because growth is awesome, but even better when it’s free ;-)