Calling All Concordia Students: An event not to be missed!

 

Everything is marketing and marketing is everywhere! Maybe that’s a bit extreme, but think about it…  

 

  • Are you in finance? You need to know how those marketing dollars are being spent (and possibly how they can be better spent).
  • Are you in human resources? Understanding the inner workings of any department is to your benefit but, above that, can you use marketing techniques to improve internal communications? (Spoiler alert: Yes.)
  • Planning a career in politics? Do we really need to explain how marketing comes into play there?

Creative Marketing Conference 2019

There are so many fields where a knowledge of marketing, particularly marketing technology, can be a huge benefit. Even if you’re planning to write the next graphic novel to be turned into an acclaimed Netflix series, you’re going to need to market your genius to get it into the spotlight.

 

Enter, the John Molson Marketing Association’s flagship event, the 2019 Creative Marketing Conference! Also known as the CMC, this event is open to all Concordia students, of all majors.

 

This year’s CMC focuses on the future of marketing in a tech-heavy world, and breaking down the barriers between marketing and technology. The event is a full day of speakers, panel discussions and workshops led by marketing and industry leaders who are blazing new trails in the world of marketing and technology. You’ll hear from some truly inspiring individuals and companies, including Montreal Tips’ own Tarek Riman, who will be leading one of three workshops throughout the day.

 

This highly anticipated event takes place on March 16 at the uber-trendy Le Livart on St. Denis, near Duluth.

If you want to give yourself an edge in virtually any industry, CMC is not to be missed. Especially since it caps off with a networking and recruitment cocktail.

Early bird tickets are already sold out, but regular (and very reasonably) priced tickets are still available. Don’t miss out! Get yours now!

 

BONUS

Le Livart is conveniently located around the corner from two of our favourite Montreal BYOBs, Khyber Pass and Jardin de Panos. When you make those great connections at the event, why not continue the evening by picking up a bottle at the St. Denis SAQ and discussing the day’s insights over amazing food?

 


Tarek RimanFounder | Marketer | Speaker | Best Selling Author | University Instructor

With a passion for exploration and sharing new discoveries, I founded Montrealtips.com, with proceeds going to the UN Refugee Agency, Montreal Children’s Hospital and other causes. I am also involved with NGOs & charities in Canada & worldwide.

Tarek on Facebook | LinkedIn | Twitter 

Concordia is Offering a Crash Course in Google Analytics

Concordia is Offering a Crash Course in Google Analytics

Listen up. We are in the midst of a Canada-wide unemployment LOW right now. If you think in real estate terms, we’d call this an “employee’s market”. That means, in many industries and fields, employees have a lot more bargaining power as employers strive to retain their top talent, and many job hunters may find themselves being wined and dined by companies struggling to fill open positions.

No better time to kick back and relax, right?

Wrong!

Now is exactly the time to focus on growing your skills through courses and workshops like Concordia’s latest, Understanding Google Analytics to Thrive.

Why now? Here are just a few reasons:

  • Underemployment remains an issue – People are employed, but maybe only part time or in roles that don’t take full advantage of their training. Growing your skills is one way to combat that, or get yourself ready to make a move.
  • It can fast track promotion – Do you want a job, or a career? The difference is growth. A career grows and evolves with you. But you have to take the reins on making that growth happen.
  • It makes you more marketable – Maybe companies are struggling to fill positions, but if your resume looks like everyone else’s, they may still wait for that truly knock-your-socks off candidate. Get some training, attend workshops, add some kick-ass sparkle to that CV.
  • Growth programs may disappear – The job market looks good now, but that can change. The last time it took a nosedive, one of the first things many companies cut was growth and development programs. Right now, they’re more likely to invest in these things to keep employees happy and on board. Strike now.

 

And for employers? Now is the time to invest in the growth and development of your employees, as it can go a long way toward retaining your top talent and attracting amazing people.

So… what kind of skills development should you look for? It depends on your current situation and goals for the future, but one approach is to look for skills, knowledge and expertise that are applicable in a range of industries and roles.

Google Analytics can be used by virtually any business with a website, and it can be used to optimize anything from marketing campaigns, to operations flows, to sales channels, to user experience, to design and beyond.

Knowing how to use Google Analytics makes you an asset because analytics gives incredible insight into so many aspects of a business, such as:

  • How people are finding your site;
  • Where people drop off;
  • How people interact with the site;
  • What areas of a website or webpage need improvement;
  • Where your most profitable traffic comes from;
  • Where investments are NOT paying off;
  • And so much more.

Concordia University’s full day workshop, Understanding Google Analytics to Thrive, led by Montreal Tip’s own Tarek Riman gives you a hands on, crash course in understanding Google Analytics and how to use it to make yourself and your organization thrive.

This is not just a day in a classroom. This is experience. At the end, you’ll know exactly how to dive in, get your hands dirty, and create real results.

Ready to thrive? Register today.


 

Montreal Jewelry maker

Clusterflux Jewelry by Dominique Nicholson

Woman of the Month Feature

Originally from Quebec City, Dominique Nicholson now lives and creates in Montreal. What does she create? Tiny pieces of stunning artwork.

Nicholson is a talented jewelry designer and creator, as well as the founder of Clusterflux Jewelry.

Gold necklase

The road to craftsmanship

Nicholson originally set out to study physiotherapy. “Oh boy! What I disaster! I am not made for school,” she says. With traditional learning environments not fitting her personal learning style and needs, she decided to try something new and enrolled in the Jewelry School of Montreal. There, she discovered the classes were 100% tactile and 0% theoretical. Ideal for someone of Nicholson’s particular brand of talent and drive.

In this unique learning environment, she excelled and absolutely loved working with her hands, creating gorgeous and positively charming pieces. She studied there for three years, with an additional year of study in 3D design, while working as a designer for renowned Canadian jeweller, Ecksand.Dominique Nicholson

 

 

Creating with Clusterflux

Today, Nicholson makes fine jewelry that is a balance between traditional craftsmanship and 3D design. She specializes in custom pieces that have a personal touch, as well as stunning earrings, rings, necklaces, high end body jewelry and more for her in-house collections.

Taking inspiration from the latest trends, Nicholson adds her own flair through the details. Her pieces are typically minimalist, but often with a hint of detail, only visible when looking closely. “Almost like a little secret only you know about,” she says. The result is charming, for sure, but also eye-catching and beautiful, blending touches of industrialism with a delicacy that is truly unique.

 

 

Pieces that last

All of her pieces are made with top-quality materials and using thoroughly studied and practiced techniques to create jewelry that is meant to be worn and loved for years to come.

Working mainly with gold and genuine stones, her emphasis is on quality, but also affordability. Looking ahead, her goal is to continue to create beautiful, eye-catching pieces that are affordable and accessible.

In a field where design possibilities are endless, technology is now catching up with the imagination, making more and more possible. Nicholson is on the forefront of these developments, continually pushing her own limits to create beautiful and original jewelry.

Dominique Nicholson

Where to get it

You can purchase Nicholson’s work through the Clusterflux Jewelry website, and much of her high-end body jewelry at select local tattoo parlours including Adrenaline, Slick Styled Steel and South Beach, St. Jerome. You can also contact Nicholson at [email protected], if you’re interested in a custom project.

 

Creating with purpose

As of 2019, Clusterflux Jewelry will be donating 2% of its profits to the Fraser Recovery Program in Quebec City. This rehabilitation centre is dedicated to helping youth recover from substance abuse. The donations from Clusterflux will specifically be going towards helping the centre’s clients complete or continue their education. Financial trouble is too often a huge struggle for anyone getting sober, especially youth. The efforts of the Fraser Recovery Program, with the support of organizations like Clusterflux Jewelry, help give them a second chance at bettering their lives.


Tarek Riman

Founder | Marketer | Speaker | Best Selling Author | University Instructor

As Founder of Cap.TaiM, a full-service digital marketing agency, I have worked with 100+ agencies, SMBs and Fortune 500s. I hold 30+ certifications in digital marketing including AdWords, Analytics, Bing, Hubspot, Woorank, Facebook & Hootsuite.

With a passion for exploration and sharing new discoveries, I also founded Montrealtips.com, with proceeds going to the UN Refugee Agency, Montreal Children’s Hospital and other causes. I am also involved with NGOs & charities in Canada & worldwide.

Tarek on Facebook | LinkedIn | Twitter 

 

 

 

How To Be a Company the Best People Want to Work For [Infographic]

Top employees are now harder to find… and retain.

Why are so many employees ready to jump ship and what can be done about it?

The market is changing and so should you.

Coaching Culture Infographic

Infographic by: CEO of Your Life


Melissa DawnMELISSA DAWN : Get From Where You Are to Where You Want to Be | Corporate and Leadership Coach | Best-Selling Author | Speaker

I am Founder of CEO of Your Life, an organization helping individuals and businesses get clear on where they are, where they want to be and what they need to do to get there. Read more on Melissa