T Riman
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McGill Certificate in Digital Content and Community Management

Marketing Program at Mcgill

Career Development: You Can’t Miss This McGill Certificate in Digital Content and Community Management!

 

Ready or not, here it… already is! Digital marketing is not the future. It’s the right now. It’s happening. We’re in it. Virtually every business can benefit from it and risks getting left behind (or already has) if they don’t catch up.

 

That’s great news for anyone looking to expand their career opportunities because adding digital marketing expertise to your CV is not that difficult. However, because we’re deep into the digital game, just knowing how to do it or being “really good at Instagram” isn’t always enough. Companies are looking for certifications. Genuine, professional training from reputable institutions.

 

Who’s teaching digital marketing? Well, McGill University for starters.

You can now get a Professional Development Certificate in Digital Content and Community Management from McGill University’s School of Continuing Studies.

 

This is a fantastic program to expand your opportunities, or if you own a business or lead a team and want to get your team members ramped up on digital marketing.

This program is designed to be accessible to students and professionals at a range of skill levels, even if you aren’t strong in marketing or digital. You don’t need 8+ years of marketing experience to understand the teachings, and you won’t need to be an expert in HTML either.

 

You do need a bachelor’s degree or at least two years of relevant work experience.

 

You also need to be ready to learn and ready to do the hands-on work to really build you skill set. After completing the certificate, you will understand how to:

 

  • Create and track digital content (blog posts, social media campaigns, newsletters, etc.)
  • Influence your company’s reputation and brand awareness
  • Influence public opinion and user/visitor behaviour 
  • Manage a corporate crisis online
  • Make measurable, data-driven marketing decisions
  • Create and read analytics reports
  • Build a successful online community

 

The courses are taught by knowledgeable professors as well as professionals with real world experience, including Montreal Tips own Tarek Riman.

 

How do you manage classes and a career? Professional development certificates are designed to be manageable on top of a full time job. Some of the course are in-class, but many are online so that you can attend from wherever you are.

 

Ready to ramp up your professional awesomeness? Check out the program here.

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T Riman
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Y4Y Quebec Helps English-Speaking Youth Thrive!

Y4Y Quebec Helps English-Speaking Youth Thrive!

In 2018, Le Journal de Montreal commissioned a poll that revealed some discouraging figures about English-speaking Quebec youth. According to that poll, about 60% of respondents were considering leaving Quebec due to tensions between the anglophone and francophone communities.

 

That’s bad news for the Quebec economy at a time of record low unemployment rates, when finding top talent is more challenging than ever. Especially since many of the anglophones leaving the province, or considering leaving, are well educated, bilingual young people – people who could potentially fill some of those gaps in the labour market.

 

Y4Y (youth for youth) Quebec is a provincial non-profit youth network aimed at English-speaking Quebecers between the ages of 16 to 30. Their mission is to address the issues and concerns facing anglophone youth in the province, and build a sense of community and belonging among them. Through this mission, Y4Y hopes to help this demographic reach their fullest potential within the province, so that they ultimately decide to stay in Quebec.

Y4Y Quebec Helps English-Speaking Youth Thrive!

So, what of bilingualism and support of the French language? Through their own research, Y4Y has found that anglophone youth are actually big supporters of bilingualism, with over 90% of poll respondents saying they believed that learning both English and French is important to Quebec youth. Over 50% expressed an interest in improving their French proficiency, and several more expressed confidence in their current French-language skills.

 

With such interest in learning French and, in many cases, existing bilingualism, why do so many anglophone youth consider leaving? Both Le Journal’s poll and Y4Y’s research uncovered a disconnect with Quebec society. The Journal respondents claimed tensions between the anglophone and francophone communities to be concerning, while over 80% of Y4Y respondents expressed a moderate to non-existent attachment to Quebec society.

 

This disconnect is what Y4Y is working to remedy.

Y4Y logo

Through their work, they hope to inspire English-speaking youth to build the confidence to begin taking on more leadership roles throughout the province.

 

Despite the tensions (or perceived tensions), many Quebec youth of both communities want the same thing: a vibrant, dynamic society with strong leadership, a healthy economy and a growing labour market, where francophone language and culture are celebrated, and learning both languages is accessible to all.

 

Bridging the gap between the communities is how this becomes possible, and it is organizations like Y4Y that are leading the effort.

 

If you would like to know more about Y4Y, join the network, or otherwise get involved, visit their website or drop by their offices at 5964 avenue Notre-Dame-de-Grâce.

 

“Y4Y is now offering internships on an ongoing basis for cegep and university students in communications, marketing, political science, social sciences, and related fields. Please send your CV and a brief letter of intent to [email protected] with the subject heading “Request for Internship” ?

 

Tarek RimanFounder | Marketer | Speaker | Best Selling Author | University Instructor

With a passion for exploration and sharing new discoveries, I founded Montrealtips.com, with proceeds going to the UN Refugee Agency, Montreal Children’s Hospital and other causes. I am also involved with NGOs & charities in Canada & worldwide.

Tarek on Facebook | LinkedIn | Twitter 

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T Riman
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This Workshop Will Teach You to CELEBRATE Life

Rise With Happiness: How to Celebrate Life (FUNDRAISER)

This Workshop Will Teach You to CELEBRATE Life

Everyone wants to be happy. But what does happiness really mean? It isn’t unicorns and rainbows. It isn’t fleeting. It isn’t flash-in-the-pan moments. It certainly isn’t things.

So what is it?

True happiness originates within you and is a beautiful combination of self-acceptance, meaningful pursuits, healthy relationships with yourself and others, moments of joy, genuine self-care (not just face masks and bubble baths) and an overall feeling that you are moving in a direction that’s right for you.

Derick Fage

Source: Derick Fage Facebook Page

This combination empowers you to move through stress, fear, frustration and even anger (because those are part of every life, both happy and unhappy), keeps your mind open and alert to new possibilities, guides healthy decision making, strengthens relationships and even leads to greater career success, whatever that may mean for you.

How does all that sound? If you’re like most people, probably easier said than done! And you’d be right. It isn’t easy. But it is so incredibly worth it.

That’s why we, at Montreal Tips, are excited about an upcoming workshop presented by Ivan Rubio, a licensed psychotherapist, and Robert Wise, a certified coach. You may know Rubio and Wise as the founders of the RISE Anxiety & Depression Clinic.

Rise With Happiness: How to Celebrate Life is an interactive workshop that will guide you to be happy, right here, right now.

The workshop promises that you will come away with tools and guidance to:

  • Embrace yourself as you are and make better choices for your health, family and career;
  • Understand the difference between pleasure and meaning, and why both matter;
  • Create a realistic action plan for bringing more happiness into your life;
  • Develop effective practices for overcoming stress, anger, fear and frustration, so you can live more fully.

Who couldn’t benefit from that level of guidance and insight?

Now, one thing we do know brings meaning (a key happiness component) to life is giving back, which makes this workshop extra special, as it is also a fundraiser. 25% of all the ticket sales will go to benefit the Lakeshore General Hospital Foundation!

The workshop is made up of powerful anecdotes, insightful research, exercises and actions. It takes place in the evening and includes a selection of catered hors d’oeuvres. There will also be a surprise live band and DJ, and the icing on the cake? The event emcee is none other than Breakfast Television Montreal’s, Derick Fage!

Are you ready to rise with happiness? Here’s what you need to know:

What: Rise With Happiness: How to Celebrate Life workshop & fundraiser

When: Thursday, March 28, 6:00 PM – 9:30 PM

Where: Complexes funéraires Yves Légaré – Pierrefonds

14370 Boulevard de Pierrefonds

Montreal, QC, H9H 4R7

Tickets: Right here.

 

BONUS: There will also be a raffle of great prizes, including copies of The Camino Within by Montreal Tip’s own Tarek Riman, and I Attract What I Am: Transform Failure Into An Orgasmically Joyful Life & Business, by CEO of Your Life founder, Melissa Dawn. Two deeply inspiring books that will guide you to see the world and yourself in new ways, and begin to take your life in the direction you truly want.

 

Don’t miss this incredible event! Reserve your tickets here.

 

Tarek RimanFounder | Marketer | Speaker | Best Selling Author | University Instructor

With a passion for exploration and sharing new discoveries, I founded Montrealtips.com, with proceeds going to the UN Refugee Agency, Montreal Children’s Hospital and other causes. I am also involved with NGOs & charities in Canada & worldwide.

Tarek on Facebook | LinkedIn | Twitter 

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T Riman
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CMC – Creative Marketing Conference 2019 | An event not to be missed!

Creative Marketing Conference 2019 By JMMA A Feature on John Molson Marketing AssociationPhoto by Samuel Charron on Unsplash

Calling All Concordia Students: An event not to be missed!

 

Everything is marketing and marketing is everywhere! Maybe that’s a bit extreme, but think about it…  

 

  • Are you in finance? You need to know how those marketing dollars are being spent (and possibly how they can be better spent).
  • Are you in human resources? Understanding the inner workings of any department is to your benefit but, above that, can you use marketing techniques to improve internal communications? (Spoiler alert: Yes.)
  • Planning a career in politics? Do we really need to explain how marketing comes into play there?

Creative Marketing Conference 2019

There are so many fields where a knowledge of marketing, particularly marketing technology, can be a huge benefit. Even if you’re planning to write the next graphic novel to be turned into an acclaimed Netflix series, you’re going to need to market your genius to get it into the spotlight.

 

Enter, the John Molson Marketing Association’s flagship event, the 2019 Creative Marketing Conference! Also known as the CMC, this event is open to all Concordia students, of all majors.

 

This year’s CMC focuses on the future of marketing in a tech-heavy world, and breaking down the barriers between marketing and technology. The event is a full day of speakers, panel discussions and workshops led by marketing and industry leaders who are blazing new trails in the world of marketing and technology. You’ll hear from some truly inspiring individuals and companies, including Montreal Tips’ own Tarek Riman, who will be leading one of three workshops throughout the day.

 

This highly anticipated event takes place on March 16 at the uber-trendy Le Livart on St. Denis, near Duluth.

If you want to give yourself an edge in virtually any industry, CMC is not to be missed. Especially since it caps off with a networking and recruitment cocktail.

Early bird tickets are already sold out, but regular (and very reasonably) priced tickets are still available. Don’t miss out! Get yours now!

 

BONUS

Le Livart is conveniently located around the corner from two of our favourite Montreal BYOBs, Khyber Pass and Jardin de Panos. When you make those great connections at the event, why not continue the evening by picking up a bottle at the St. Denis SAQ and discussing the day’s insights over amazing food?

 

Tarek RimanFounder | Marketer | Speaker | Best Selling Author | University Instructor

With a passion for exploration and sharing new discoveries, I founded Montrealtips.com, with proceeds going to the UN Refugee Agency, Montreal Children’s Hospital and other causes. I am also involved with NGOs & charities in Canada & worldwide.

Tarek on Facebook | LinkedIn | Twitter 

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Melissa Dawn
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Concordia is Offering a Crash Course in Google Analytics

Concordia is Offering a Crash Course in Google Analytics

Concordia is Offering a Crash Course in Google Analytics

Listen up. We are in the midst of a Canada-wide unemployment LOW right now. If you think in real estate terms, we’d call this an “employee’s market”. That means, in many industries and fields, employees have a lot more bargaining power as employers strive to retain their top talent, and many job hunters may find themselves being wined and dined by companies struggling to fill open positions.

No better time to kick back and relax, right?

Wrong!

Now is exactly the time to focus on growing your skills through courses and workshops like Concordia’s latest, Understanding Google Analytics to Thrive.

Why now? Here are just a few reasons:

  • Underemployment remains an issue – People are employed, but maybe only part time or in roles that don’t take full advantage of their training. Growing your skills is one way to combat that, or get yourself ready to make a move.
  • It can fast track promotion – Do you want a job, or a career? The difference is growth. A career grows and evolves with you. But you have to take the reins on making that growth happen.
  • It makes you more marketable – Maybe companies are struggling to fill positions, but if your resume looks like everyone else’s, they may still wait for that truly knock-your-socks off candidate. Get some training, attend workshops, add some kick-ass sparkle to that CV.
  • Growth programs may disappear – The job market looks good now, but that can change. The last time it took a nosedive, one of the first things many companies cut was growth and development programs. Right now, they’re more likely to invest in these things to keep employees happy and on board. Strike now.

 

And for employers? Now is the time to invest in the growth and development of your employees, as it can go a long way toward retaining your top talent and attracting amazing people.

So… what kind of skills development should you look for? It depends on your current situation and goals for the future, but one approach is to look for skills, knowledge and expertise that are applicable in a range of industries and roles.

Google Analytics can be used by virtually any business with a website, and it can be used to optimize anything from marketing campaigns, to operations flows, to sales channels, to user experience, to design and beyond.

Knowing how to use Google Analytics makes you an asset because analytics gives incredible insight into so many aspects of a business, such as:

  • How people are finding your site;
  • Where people drop off;
  • How people interact with the site;
  • What areas of a website or webpage need improvement;
  • Where your most profitable traffic comes from;
  • Where investments are NOT paying off;
  • And so much more.

Concordia University’s full day workshop, Understanding Google Analytics to Thrive, led by Montreal Tip’s own Tarek Riman gives you a hands on, crash course in understanding Google Analytics and how to use it to make yourself and your organization thrive.

This is not just a day in a classroom. This is experience. At the end, you’ll know exactly how to dive in, get your hands dirty, and create real results.

Ready to thrive? Register today.

 

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